This is the full story behind the case. It runs only three minutes and they are worth it. Yes, some of it will look and feel a bit different than in the West. The work won many hearts in the region. And an Effie.
A case of this magnitude brings about a lot of collateral. From special edition cans to instore media and promotion items.
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This is a selection of work I have done for Coca-Cola. It includes a rather extensive promotion and branded entertainment case for Coca-Cola ligh Read More